Why we should send politicians to space

Source: scientificliteracymatters.com
COSMIC PERSPECTIVE FOR A BETTER WORLD

When astronauts return from space, many of them report that their outlook of life on Earth has been transformed forever. They experience a sort of spiritual awakening which leads them to ponder how we could all live better on our beautiful planet as one human fraternity.

A number of astronauts have suggested that world leaders should also orbit the Earth to feel the same overwhelming sense of oneness when taking in the whole planet in a single glimpse. This image produces a life-changing sense of awe for astronauts and should similarly cause politicians to see the world anew.

National borders are artificial divisions and therefore invisible when you are orbiting the Earth. Anyone gazing down at Earth from space sees a single entity, not 195 sovereign nations. This holistic view brings about a cognitive shift in awareness among astronauts – the so-called “Overview Effect”.

This psychological switch causes some astronauts to develop a global consciousness which alters their worldview. Seeing Earth from the vantage point of space is a profound experience that can inspire an overwhelming desire to protect our planet – from ourselves!

Tiny planet Earth is where we worship our gods, fight our wars, and destroy our environment. The fragility of our planet and the pettiness of territorial lines become blindingly clear when seen against the dark expanse of the universe.

Of course, very few of us will get to look back at Earth from a spaceship. Even so, a Dutch company is trying to replicate that experience for school children with an education program called SpaceBuzz. With the aid of some whiz-bang technology, the company wants to “send” 100 million kids a year to space using immersive 4D virtual reality.

Putting children in the footsteps of astronauts will hopefully enable them to feel the Overview Effect for themselves and see the bigger picture. SpaceBuzz is designed to give children a deeper sense of connection with the wonderous living system we call Earth and every living thing inhabiting it.

SpaceBuzz will help the next generation of adults become more Earth conscious by living sustainable and eco-friendly lifestyles. But how do we assist the current crop of adults to be kinder to the planet and each other? One way is to provide them with role models to emulate.

Unfortunately, those who should be examples to all of us – politicians – often fall short of the mark. Politicians the world over tend to focus on local issues to the detriment of global challenges. Global problems, though, can only be solved through shared, collective leadership.

The current day peddlers of populism appeal to the prejudices of voters by tapping into prevailing anti-immigration and anti-trade sentiments. Yet the populist framing of problems invariably leads to the wrong policy responses such as the desire to build walls and erect trade barriers.

That’s why all world leaders should experience a simulated SpaceBuzz virtual flight so that they – like astronauts – can look down at the Earth and its 7.8 billion human inhabitants and embrace a new reality. All humans need to see themselves as connected with one another and with the planet as a whole.

From space, nationalism, patriotism, and tribal behaviour have no meaning – you see just one planet and it’s the only home we have. On witnessing Earth from space, astronaut Edgar Mitchell proclaimed that it makes you:

… develop an instant global consciousness, a people orientation, an intense dissatisfaction with the state of the world, and a compulsion to do something about it. From out there on the moon, international politics look so petty. You want to grab a politician by the scruff of the neck and drag him a quarter of a million miles out and say, ‘Look at that, you son of a bitch.’

Former NASA astronaut, Ron Garan, poetically described how the spectacle of Earth suspended in space was an epiphany in slow motion.

From space, the planet is a constantly changing masterpiece and the sheer beauty is absolutely breathtaking. It looks like a shining jewel and you realise that it’s home to everyone who ever lived and everyone who ever will be. But another thing that hit me was a sobering contradiction between the beauty of our planet and the unfortunate realities of life on our planet. It filled me with a sense of injustice. It infuriated me.

On Earth, politicians are accused of not seeing the forest for the trees. From space, the reverse applies – they will see the forest but not the trees. As Einstein explained, the nature of reality depends on the position of the observer. Our frame of reference is flipped when viewing Earth from outside its atmosphere and this gives rise to an altered state of consciousness.

Hopefully, the sensations triggered by the sight of our planet from space would be sufficiently moving to cause world leaders to transcend borders in their decision making. Narrow-minded national government agendas must give way to collective action to tackle shared global challenges, such as the need to eradicate extreme poverty, improve health outcomes, create a sustainable planet, and foster world peace.

We have the capability to solve all the problems facing humanity including world peace. In space, American astronauts and Russian cosmonauts work side-by-side on the International Space Station (ISS), even though we cannot secure peace on Earth. This is ironic as the ISS emerged from the Cold War rivalry of the Space Race between the Soviet Union and the US.

On Earth, nations continue to butt heads, however, on the ISS, 15 countries work collaboratively in an orbiting laboratory for the good of all humankind. The ISS represents the largest peacetime cooperative effort humans have ever conceived and implemented. It is as much a political achievement as a technological one.

The ISS is a shining example of a common goal bringing a divided world together. It has become a beacon of peace for warring nations and proves that we can accomplish remarkable things together. The ISS has also demonstrated that the politics of nationalism must give way to a “one planet” ideology if we are to achieve greater social cohesion.

Regrettably, moving from 195 independent nation-states to one planetary civilisation is not on humanity’s radar, so it certainly won’t happen in my lifetime nor my children’s. But in the words of legendary astronomer and science writer, Carl Sagan: “You spend even a little time contemplating the Earth from orbit and the most deeply ingrained nationalisms begin to erode”. Space can heal what divides us.

Even though we need a cosmic perspective, most world leaders are either not ready or are incapable of making that paradigm shift in thinking. In fairness, viewing the world through a global lens has not pervaded the hearts and minds of most citizens either. So, for now, we will continue our journey through the universe aboard Spaceship Earth as a divided crew.

We are all astronauts – we just don’t know it.

Before you go…
I wrote this post shortly before Russia launched a full-scale military invasion of Ukraine and acknowledge that the war has strained international collaboration in space. The conflict makes it even more urgent for politicians to experience the Overview Effect and for our political leaders to embrace a whole-of-Earth perspective, particularly during times of geopolitical upheaval.

Regards

Paul J. Thomas
Chief Executive Officer
Ductus Consulting

Two wishes for a peaceful world

Image credit: quotespedia.org
CREATE HAPPINESS AND HARMONY

We’ve all heard the various jokes about a person who stumbles upon a magic lamp, rubs it, and out pops a genie. Thrilled to be freed after many years, the newly liberated genie grants the person three wishes. People commonly wish for things that satisfy their selfish desire for money, power, or fame. But a higher salary, a loftier title, or a posher postcode do not of themselves make us happier.

As a young boy, I often thought about what I would ask for if I was offered three wishes. Believe it or not, I always came to the same conclusion: I wanted just one wish – world peace. As an adult, I understand that achieving world peace actually requires two wishes. Please let me explain.

World peace (outer peace) is impossible without people being at peace with themselves (inner peace) – one follows the other. So, any attempt to achieve world peace must begin with the individual (such as Vladimir Putin!), as it is the conflict in the individual mind that manifests as war. This interdependency is beautifully encapsulated in the Peace Poem which many credit to the ancient Chinese philosopher, Lao-Tse:

If there is to be peace in the world,
There must be peace in the nations.

If there is to be peace in the nations,
There must be peace in the cities.

If there is to be peace in the cities,
There must be peace between neighbours.

If there is to be peace between neighbours,
There must be peace in the home.

If there is to be peace in the home,
There must be peace in the heart.

We all have a part to play in world peace. Through our words and deeds, each of us should demonstrate kindness and forgiveness. One way to facilitate such behaviour is for all of us to adopt the Golden Rule, the moral precept that asks us to treat others as we would like others to treat ourselves. Thus, my first wish would be for the universal adoption of the Golden Rule.

Building sustainable peace requires positive reciprocity: I show you kindness and you do the same for me in return, multiplied a billion times over throughout humanity. Changing the behaviour of individuals alone, however, does not guarantee world peace. We must also change how international relations are conducted. Thus, my second wish would be for the adoption of a renewed form of global governance.

In theory, these two wishes would see a world full of people with inner peace living under one integrated global governance structure with no wars between individual nations. The end result would be world peace – people and nations united and working in collaboration to build trust at all levels of society. Trust is the foundation of all human relations and it begins one person at a time.

The challenges humanity faces – like climate change, global pandemics, natural catastrophes, international crime, and rampant terrorism – are increasingly transnational in nature, which is why they cannot be addressed by any single government. No individual nation-state is big enough alone to fix shared global problems. As outlined in an essay by the Dalai Lama:

In ancient times problems were mostly family-size, and they were naturally tackled at the family level, but the situation has changed. Today we are so interdependent, so closely interconnected with each other, that without a sense of universal responsibility, a feeling of universal brotherhood and sisterhood, and an understanding and belief that we really are part of one big human family, we cannot hope to overcome the dangers to our very existence – let alone bring about peace and happiness.

While peace has been defined in various ways, understanding it simply as the avoidance of violence is narrow in conception as peace is more than the absence of war. Peace is also the presence of fairness and justice. Furthermore, it is an internal state (of mind or of nations) to achieving happiness and harmony.

The independent international peacebuilding organisation, International Alert, believes that “… peacebuilding is done collaboratively, at local, national, regional and international levels. Individuals, communities, civil society organisations, governments, regional bodies and the private sector all play a role in building peace”.

The Earth is one but the world is not as the current governance system – which divides the planet into 195 sovereign nations – creates toxic political divisions. We are all part of one global village and need an overarching global governance structure to sit above nation-states. (Even though it’s an interesting thought, I have to accept that even a genie saying “Abracadabra” will not make nations disappear!)

In the absence of a single authoritative institution or world government, global governance is designed to bring together diverse actors to coordinate collective action at the level of the planet. To quote the Global Challenges Foundation:

The goal of global governance, roughly defined, is to provide global public goods, particularly peace and security, justice and mediation systems for conflict, functioning markets and unified standards for trade and industry. … The leading institution in charge of global governance today is the United Nations. It was founded in 1945, in the wake of the Second World War, as a way to prevent future conflicts on that scale. The UN does not directly bring together the people of the world, but sovereign nation-states.

According to leading human rights advocate, Suzanne Nossel, the world still needs the UN, which is why she believes that building a new global governance framework from scratch is a fool’s errand. In an instructive article she penned for the US foreign policy magazine, Foreign Affairs, she imagined a system of global governance that would require all nations to follow rules requiring them to refrain from the use of force, foster peaceful conflict resolution, uphold the rule of law, and enshrine respect for human rights.

Ms Nossel believes that nations truly working in co-operation would be able to “… avert crises and foster cooperation on issues including climate change, pandemics, and migration. Great powers would wield influence but be held in check by one another and a rotating cast of middle powers from every region”.

She acknowledges that creating such a system afresh in the 2020s would be impossible as major countries would never agree on objectives or values, much less concede to being legally bound by them. Ms Nossel acknowledges that:

The United Nations remains the closest thing to a system of global governance that the world has ever known and may ever achieve. And yet, as the COVID-19 pandemic makes painfully clear, the system can be paralyzed, distracted, and dysfunctional just when it is needed most.

… A strengthened system of global governance, if it is to be, will involve overlapping forums, institutions, and coalitions that collectively shoulder the world’s challenges. The UN has a central role to play within such a system. Any effort to reinvent global governance should focus on reinvigorating the body invented to serve as its linchpin.

… Reinventing the UN will require member states to renew their original vows to the ideals of international cooperation. … Ultimately, reviving the UN will require subordinating narrow national interests to the task of protecting the world’s best hope for solving grave global threats.

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You don’t have to convince me that global problems need global responses. My sense, though, is that things will get worse before they get better as petty nationalism always seems to get in the way of global cooperation. Yet, in an era of climate change, pandemics, and Russian revanchism we need to reconsider what national security really means.

Sadly, worldwide peace and international solidarity will only happen when distant threats to humanity’s existence become an imminent peril to all of us. Until then, the sovereign nation-state will remain the main political actor calling the shots. Nonetheless, as I opined in a previous post, the power of the nation-state is slowly waning.

Meantime, let’s not forget John Lennon’s wish for world peace, as conveyed in the lyrics to his moving anthem, Imagine:

“I hope someday you’ll join us and the world will live as one.”

Regards

Paul J. Thomas
Chief Executive Officer
Ductus Consulting

How big corporations make billions from side businesses

HIDDEN BUSINESS MODELS

In business, things are not always as they seem. Take the ubiquitous McDonald’s – it’s synonymous with burgers and fries, yet it’s actually a real estate company disguised as a fast-food restaurant. Profits from menu sales at the golden arches are overshadowed by the significant bottom-line contribution the global chain receives in rental income from its franchisees.

While customers have been chomping on Big Macs, the brand has been sinking its teeth in to prime land. Globally, 93 per cent of McDonald’s 38,000 stores are operated by franchisees, but the burger titan owns the land and buildings beneath its franchised locations. This is McDonald’s real secret sauce – leveraging fast-food to lease properties to restaurant owners at large markups.

Being able to collect rents as the landlord to its franchisees insulates the McDonald’s Corporation from the ups and downs of the business of flipping burgers. When you break down the company’s multi-billion-dollar earnings, it boils down to real estate. Profit margins on food sales are slim, whereas the return on McDonald’s $38 billion commercial investment portfolio is lucrative.

McDonald’s controls one of the biggest property portfolios in the world. From Times Square in New York to Red Square in Moscow, McDonald’s owns thousands of iconic pieces of real estate around the globe. Each franchisee pays rent in addition to royalties on food sales and this enables McDonald’s to maintain inexpensive menu prices.

McDonald’s 2020 financial report confirms that rent contributes more to the company’s profitability than royalties. Out of the $10.7 billion McDonald’s collected in fees from restaurants in 2020, $6.9 billion came from rent and $3.8 billion was generated from royalty payments. Profit from franchise-operated stores stood at $8.5 billion (as it cost McDonald’s only $2.2 million to run these outlets) whereas company-owned stores recorded a profit of only $1.15 billion (as they are dearer to run).

Another company that makes billions from a seemingly non-core activity is Amazon. When you peel back the layers at the world’s largest online retailer, you discover that Amazon is a major provider of cloud computing services via its subsidiary, Amazon Web Services (AWS). AWS controls around a third of the global cloud market – substantially more than its nearest rival, Microsoft.

Amazon’s business is divided into three segments: North America, International, and AWS. AWS is Amazon’s largest source of operating profits and is growing at a robust pace. The commercially rewarding cloud computing arm supplies over 63 per cent of Amazon’s profits, making it an extremely important part of the Amazon empire.

AWS provides data storage and processing for companies that don’t want the headaches of running their own IT infrastructure. AWS has been very successful in selling its technology services and, as a consequence, has become a cash cow for its parent, Amazon. According to an article in The New York Times, AWS is ubiquitous online.

If you watch Netflix, that’s A.W.S. If you have a meeting on Zoom, there’s a good chance that’s A.W.S., too. If you check Pinterest, that’s A.W.S. If you spend any time scrolling through Twitter, well, A.W.S. provides “global cloud infrastructure to deliver Twitter timelines.” These examples are just a few of the thousands of A.W.S. customers big and small (including The New York Times).

AWS was launched in 2006 with little fanfare as a side business for Amazon and has since morphed into a highly successful enterprise in its own right. Before it was AWS, it was just Amazon’s backend technology. Amazon developed expertise in building state-of-the-art technology infrastructure for itself and ultimately decided to rent those services to other businesses.

Today, AWS provides a low-cost infrastructure platform in the cloud, which is highly reliable and scalable and powers hundreds of thousands of businesses in 190 countries around the world. While Amazon has helped revolutionise the way people shop, AWS has disrupted the technology industry by making computing services accessible through the web.

Like McDonald’s and Amazon, Google is another behemoth that, at first appearance, deceives many. While it has always portrayed itself as a tech company, its main business line is online advertising. Even so, most people understandably believe that Google is a web search engine which provides free access to searches, Gmail, Google maps, and other online tools.

Of course, all of these complimentary services must somehow be paid for and that’s where advertising enters the equation. The bulk of Google’s multi-billion-dollar revenue is generated from its proprietary advertising service, Google Ads. Google makes money by selling ad space with its search results – and it processes a staggering amount of search requests.

Roughly half of the world’s population, or 3.8 billion people, use the Internet every day. Most users rely on Google to carry out their daily searches, making Google the most visited website in the world. It is estimated that in 2021, 5.5 billion searches were undertaken per day using Google – this equates to a mind-boggling 63,600 searches every second.

Each search provides an opportunity for Google to display ads and make money. You see those ads each time you search on Google – they are displayed alongside the search results. The ads are paid for by advertisers on a pay-per-click (PPC) basis. If you do not click on a link, Google does not make any money directly from your search.

Advertisers submit ads to Google which include a list of keywords relating to a product, service, or business. The price for a particular keyword or keywords depends upon the competition among advertisers for that/those word/s. Google uses an auction system, so the company which outbids other competitors wins the right to use the relevant word/s.

Google could not attract advertisers without readers – and it needs lots of them. The more readers it attracts, the more interest that is generated from advertisers. Google lures in users, collects their data, and then sells access to eager advertisers across the planet. The more Google knows about an individual, the better it can target ads, and the more it can charge for ad space.

Demand for Google’s services surged in 2021 as the pandemic forced people to spend more time online. This was a financial bonanza for Google and its parent company, Alphabet. By the numbers, Google is an ad company, and it is getting bigger all the time.

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The outstanding success of McDonald’s, Amazon, and Google is testament to what corporate strategists have long known – businesses should focus on what they do best. Corporations that concentrate on a few core businesses, based on their core competencies, invariably do better than those that try to be all things to all people.

History shows that when most companies diversify in to new markets, their profitability is diluted, and acquisitions are subsequently unwound. They quickly discover that they do not have the experience and capabilities needed to expand beyond their core business. So, the challenge is to find “business adjacencies” in adjacent markets.

Adjacency is about identifying new markets that intersect with what a business already does. It is a strategy where a business leverages something they are good at to develop a new product or service in a related market. No technology company exemplifies adjacent innovation better than Amazon. As one technology strategist noted in an online article:

While Amazon.com was becoming a retail juggernaut, Amazon’s technical teams were optimising internal cloud operations and building a world-class technology infrastructure to serve their own retail business. In 2006 Amazon launched Amazon Web Services (AWS) – yet another adjacent business – for cloud-computing services that has evolved into an enormously profitable product on its own.

It’s been said that Google’s core competency is matchmaking – pairing Internet surfers with advertisers and taking a cut along the way. As the digital world continues to evolve, Google has taken a multi-pronged approach to maintaining its dominance in the search and ad business. Search continues to migrate across mediums with users increasingly moving from desktop to mobile devices. As outlined in a research report:

To maintain its foothold and protect its main source of revenue, Alphabet (Google’s parent company) is positioning itself to dominate adjacent sectors – such as digital commerce, branded hardware products, and content – and attempting to integrate its services into every aspect of the digital user experience.

McDonald’s also utilised an adjacent innovation strategy with the introduction of the McCafé in 1996. This enabled the chain to move beyond burgers into premium coffee – competing directly with Starbucks. McCafé coffee outlets act as an adjacent or related product to McDonald’s main menu. McCafé is based on the company’s core competency of standardisation – every coffee has precisely the same taste and texture.

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McDonald’s, Amazon, and Google prove that masquerading as one thing but doing another can be very profitable. All three have followed the same broad playbook to gain market share and cultivate a world-beating brand. Their hidden business models are profit machines which have made them juggernauts.

It pays not to be a one-trick pony.

Regards

Paul J. Thomas
Chief Executive Officer
Ductus Consulting

Why gigantic numbers baffle the mind

Image credit: Shannon M. Lutman/Getty Images
A SMALL PROBLEM WITH BIG NUMBERS

Our ancient ancestors had no need to understand excessively large numbers as their everyday dealings were with single-digits, such as two fish or three spears. Unlike us, they did not live in a world comprised of millions of streets, billions of people, and trillions in debt. And they certainly never encountered a Rubik’s cube with 43 quintillion possible configurations (that’s 18 zeros)!

In contrast, today’s news broadcasts often report absurdly huge numbers as businesses, scientists, and governments increasingly think in terms of millions (of dollars), billions (of stars), and trillions (in bailouts). These mathematical names are tossed around with casual disregard, thereby sealing their place in common parlance. Still, many of us do not have a visceral grasp of their size.

Understanding giant numbers is far from second nature – they perplex the human mind which is yet to latch on to the modern world’s explosion of massive numbers. As noted by one leading anthropologist, as a species we have evolved capacities that “… are naturally good at discriminating small quantities and naturally poor at discriminating large quantities”.

While getting a solid handle on incredibly big numbers isn’t easy, it’s not a problem for Google founders, Larry Page and Sergey Brin, who both grew up fascinated with mathematics. So, when they registered the name of their new Internet search company in 1997, they chose the mathematical term, googol. Googol is the label for 10 raised to the hundredth power (10100) or 1 followed by 100 zeros.

Our young tech entrepreneurs thought that googol was an appropriate name for their search engine as it was going to index an unfathomable number of Internet web pages. However, due to a typographical error, the name was incorrectly typed as Google; the name stuck and Google Inc. was born.

Big numbers befuddle us – and not because we misspell them. Numbers as large as a googol are hard to comprehend and referring to them by name doesn’t help. There is not a googol of anything in the universe as the number is so mind-bogglingly mammoth it has no practical application.

Of course, smaller numbers used to quantify commonplace things – such as 2 dogs, 25 people, and 1,000 cars – are easy to comprehend. But when we encounter larger numbers, like a quadrillion, it becomes increasingly difficult to conceptualise them. Such numbers are so abstract, our eyes glaze over.

Consider a trillion – it effortlessly rolls off the tongue. Yet, when we express it in exponential format (1012) or its full format (1,000,000,000,000), we start to get a sense of how gargantuan it is. One trillion is a thousand billion, or comparably a million million. Whichever way you look at it, there are too many noughts to make sense of, so let’s put this number into perspective.

If you had spent $1 million a day since the birth of Jesus Christ, you still wouldn’t have chalked up $1 trillion in purchases. If you travelled back in time by a trillion seconds, you would end up circa 30,000 BC. And if you were to spend $1 million an hour, non-stop for 24 hours a day, it would take you 114 years to burn through $1 trillion.

In August, 2018 Apple became the first company in the world to crossover in to the four-comma club when its market capitalisation surpassed $1 trillion. Two years later, Apple’s market value doubled, making it the first publicly traded US company to pass the $2 trillion threshold.

World Bank data reveals that only seven countries have annual GDP figures greater than Apple’s $2 trillion value. With this amount to spend, you could buy Australia and New Zealand and still have a pocket full of change. You could also end world hunger many times over according to the United Nations.

Investopedia calculated that to equal Apple’s $2 trillion market cap, you would have to combine the net worth of the world’s top 24 billionaires. This provides a nice segue to our next humongous number – a billion. Using scientific notation, this number is expressed as 109 – the superscript tells you how many zeros there are after the one.

After discussing a trillion, a billion might sound small – but it’s not. Each billion is equivalent to a thousand million. Could you live on a billion dollars for the rest of your life? Well, spare a thought for the world’s richest individuals who each face the challenge of surviving on personal fortunes of over $100 billion.

In March each year, the American business magazine, Forbes, publishes a list of the wealthiest billionaires in the world. The 2021 Forbes list shows that Amazon founder, Jeff Bezos, is the world’s richest person, with a net worth of $177 billion.

Entrepreneur, Elon Musk, rocketed into number two spot with a $151 billion fortune*. French luxury goods tycoon, Bernard Arnault, took third place with $150 billion under his Louis Vuitton belt. And rounding out the top four in the centibillionaire club is Microsoft co-founder, Bill Gates, whose riches swelled to $124 billion.

The number of billionaires on Forbes 35th annual list exploded to an unprecedented 2,755 people who are collectively worth $13.1 trillion, up from $8 trillion on the 2020 list. Just to provide some perspective to this staggering wealth, Oxfam International reported that prior to the pandemic the (then) 2,153 billionaires in the world had more wealth than the 4.6 billion people who made up 60 per cent of the planet’s population.

If we drop down one notch on our scale of large numbers, we arrive at a more digestible number – a million – which has a power-of-10 notation of 106, where 10 is the base and the 6 is the exponent. A million is a thousand thousand, and while it’s the smallest of the big boys, a million remains the classic benchmark for other massive numbers.

As a million sits at the bottom of the “illions” ladder, it’s easy to view this as a paltry amount, but is that really the case? When was the last time you encountered a million in your daily life? Do you own a million of anything? Have you ever driven a million miles? Do you work in an office with a million employees?

When I was a boy, a millionaire was a very wealthy person whereas today that is considered to be a modest level of wealth. Nevertheless, a million is still a large number and anyone reading this post would be thrilled to strike it rich with a seven-figure windfall. Also, die-hard social media users work overtime trying to rack up a million plus followers.

Humans are visual creatures, so a common strategy for comprehending big numbers is to devise visual representations which provide a sense of scale. You can put a million into perspective by saying that one million acres is the size of 16 million tennis courts. Or that planting one million trees would cover an area of more than 15,000 football fields.

The trick to thinking about large numbers is to relate them to something that is meaningful – even something as simple as seconds. A million seconds takes almost 12 days to elapse, a billion seconds is about 32 years and a trillion seconds equates to around 32,000 years. In a similar vein, you could say that counting to a million would take days, counting to a billion would take years, and counting to a trillion would be impossible in one lifetime.

Telling a child that you could line up 109 Earths across the face of the Sun is far more comprehendible than clinically blurting out that the Sun’s diameter is 1.392 million kms. Equally, reporting that a destructive bushfire has rapidly burned an area equivalent to the size of a football field every second is easier to visualize than saying that millions of acres were destroyed.

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Mathematics is the universal language of humanity and it connects all of us. Around the world and across civilisations, anyone with an elementary education can understand tens, hundreds, and thousands, but many of us struggle to quantify millions, billions, and trillions. So, instead of hurling brain bending numbers at each other, we should break them down so that they make sense for our own experience.

What’s next – getting our minds around a quadrillion (1015)?

*During 2021, Elon Musk passed Jeff Bezos as the richest individual on Earth. According to the Bloomberg Billionaires Index, Musk had a net worth of $220 billion as at 30 January 2022.

Regards

Paul J. Thomas
Chief Executive Officer
Ductus Consulting

Why GDP is a flawed yardstick of human welfare

Source: medium.com
MEASURE WHAT MATTERS

It’s a deceptively simple number which captures headlines, makes or breaks governments, and dominates public discourse. Gross domestic product (or GDP) is used to measure the size and health of a nation’s economy and the prosperity of its citizens. Each country’s economic performance is ranked and judged using this common top-line metric.

GDP measures the economic activities of individuals (personal consumption), businesses (private investment), and governments (public outlays). It also factors in the difference between the value of a nation’s exports and imports. GDP became the prime economic indicator during the Second World War to monitor war production and measure a country’s economic progress.

Workers and businesses are generally better off when an economy is expanding as growth drives profits, jobs, and wages. Still, money isn’t everything which is why an increasing number of economists and politicians believe that GDP is a poor gauge of societal well-being. As a macroeconomic index, GDP has limitations and many are pointing out its deficiencies.

That GDP is not a perfect metric has been known for decades. It’s a measure of raw economic activity, not a complete picture of human progress. As Senator Robert Kennedy famously articulated in a 1968 election speech, GDP fails to capture a lot of what actually goes on in life.

… the gross national product does not allow for the health of our children, the quality of their education or the joy of their play. It does not include the beauty of our poetry or the strength of our marriages, the intelligence of our public debate or the integrity of our public officials. It measures neither our wit nor our courage, neither our wisdom nor our learning, neither our compassion nor our devotion to our country. It measures everything in short, except that which makes life worthwhile.

GDP is the market value of goods and services produced in a year in a nation – its domestic production. GDP is derived by counting up the dollar value of all new goods and services produced, and includes things such as smart phones, cars, taxi rides, haircuts, music downloads, computers, steel, apples, university education, and cups of coffee.

Most goods and services are produced for sale, so the money spent by individuals, businesses, and governments buying these outputs is used to measure production. GDP only recognises goods and services that pass through official markets. Therefore, production that is not bought or sold does not get counted as GDP works by measuring market price.

So, volunteer work or domestic work – like caring for an aged relative or knitting a jumper – does not get counted in GDP as it is “unpaid production”. Yet most would agree that family caretaking is of enormous value to society and should be included in GDP calculations. (To be clear, if a family hires someone for childcare, that counts in GDP accounting.)

The GDP framework also takes no account of leisure time. Two countries might have equal GDP but one has workers toiling for 12-hours per day while the other only eight hours. Likewise, GDP is not adjusted for pollution costs. If two economies have the same GDP per capita, but one has polluted the air, the well-being of citizens is different, but that’s not captured by GDP per capita.

Another metric not included in GDP is the state of the environment. Economic growth is largely fuelled by consumerism and the rampant rise in household spending is depleting the Earth’s natural resources. Scientists warn that perpetual growth on a finite planet is not sustainable and is causing environmental calamities such as climate change.

A further criticism of the embattled GDP is its failure to reflect inequality as it doesn’t measure the distribution of growth. Income and wealth disparities in society have grown exponentially and extreme inequality is evident in many nations. The rich are getting richer and this skewing of wealth has created universal inequities in accessing education, health care, and finance.

The shallowness of GDP thinking is further evident in the way it counts catastrophes and natural disasters as economic bonuses. When assessing a tragedy such as a bushfire, GDP treats the rebuilding of homes destroyed as a positive economic impact. Yet, it does not capture the negative social consequences on regional tourism or the trauma suffered by townspeople.

Most glaringly, GDP is unable to account for the full impact of technology on our lives. Most of us could not get through the day without utilising digital media. But as GDP assigns a zero value to goods with a zero price, complimentary services like Google searches, Facebook posts, and app downloads go largely uncounted in official measures of economic activity. Similarly, the vast amount of knowledge that Wikipedia provides free of charge is worth zilch in GDP terms.

It’s clear that GDP does not incorporate many of the negative effects of economic growth and misses the main pillars of a progressive society. Certainly, it does not reflect the quality of life or happiness in any given country which is why there is a concerted effort to find alternatives to measure the wealth and welfare of nations.

A CBS News article, quoting The New York Times’ journalist, Catherine Rampell, provides a precis of some of the possible replacements for GDP including:

… China’s “green GDP”, which attempts to adjust for environmental factors; the OECD’s “GDP alternatives”, which adjust for leisure; the “Index of Sustainable Economic Welfare”, which accounts for both pollution costs and the distribution of income; and the “Genuine Progress Indicator”, which “adjusts for factors such as income distribution, adds factors such as the value of household and volunteer work, and subtracts factors such as the costs of crime and pollution”. Finally, there are more direct measures of well-being such as the Happy Planet Index, Gross National Happiness and National Well-Being Accounts.

Half a century on from Senator Kennedy, the world is still obsessed with increasing GDP at almost any cost. Indeed, our economies have become structurally dependent on growth. Governments pursue economic expansion as a primary goal, with rising GDP providing ever more taxes. From GDP’s perspective, bigger is always better – but not according to an article in the Oxford Business Review which states:

GDP is no longer an appropriate goal by which to measure economic and societal success …. It is paramount that something must replace the goal of infinite GDP growth. After all, growth for the sake of growth is the ideology of a cancer cell.

Growth as a metaphor for prosperity is deeply imbedded in our language – we like to see our children grow and gardens too. Growth equates to progress, even though too much can be cancerous. At a UN climate-change summit in 2019, Swedish environmental activist, Greta Thunberg, declared: “We are in the beginning of a mass extinction, and all you can talk about is money and fairy tales of eternal economic growth”.

I reject the notion that growth is always synonymous with improved well-being and therefore accept that the current fixation on perpetual economic growth is not sustainable. But that does not mean that I embrace the other extreme – promulgated by the “degrowth moment” – which calls for advanced countries to adopt zero or even negative GDP growth.

As sometimes happens, I find myself in the middle of an important debate – on this occasion between economists and environmentalists. To be clear, I believe that the economy should not be forced to stop growing or even shrink. Nonetheless, it should be required to adopt more environmentally friendly practices and aim for a slower growth rate.

As I outlined in a previous post, which explained the benefits of sustainable capitalism, we all have a vital role to play as consumers because:

If we don’t like what a company is doing, we can stop buying their products and services and force them to change. Consumers drive markets and sustainable consumer choices can change corporate behaviour. But we all need to take a stand and, for many of us, this will require a lifestyle overhaul, particularly with regard to saying “no” to unnecessary and/or environmentally unfriendly household items.

While I believe that the world-renowned abbreviation, GDP, remains a valuable tool for economic discussions, it does not tell the real story of human well-being. There is more to life than buying and consuming stuff which is why economic and other data would be better presented with a dashboard of broader indicators rather than a single GDP number.

We can have our cake and eat it if we are prepared to change our ways.

Regards

Paul J. Thomas
Chief Executive Officer
Ductus Consulting

“Night Before Christmas” 2021 – pandemic year in review

Source: pymnts.com
A COVID SPIN ON A CLASSIC POEM

‘Tis the week before Christmas after a year of precaution,
Masks are off, yet there is still much caution.
The holidays are approaching, but not for the pandemic,
The virus remains a threat, it’s not academic.

As people the world over nestle snuggly in their beds,
Memories of lockdowns dance in their heads.
The hope of families, a Christmas that’s virus free,
The best sort of present, under the tree.

Stay-at-home restrictions generated such a clatter,
Yet keeping the sick isolated really did matter.
Containment measures, the order of the day,
Zoom meetings and home schooling, little time to play.

A surge in e-commerce, our behaviour shifted online,
Our lives became very different, we did just fine.
We found everything we needed, nothing to fear,
A fleet of Amazon trucks, delivering some cheer.

Long before Christmas my shopping was done,
No last-minute rushes, ’cause that’s not fun.
My grandchildren are fine, and exceptionally nice,
Their presents are coming, they won’t have to ask twice.

Now, EMMA! now, JESSICA! now, OSCAR and ELIAS!
On, HARRISON, on, ABRAHAM, on, NAYAH and EMILY, there’s no bias.
Granddad loves you all, you bring such joy,
You each deserve a gift, perhaps a big toy.

Santa’s arriving, with eight socially distanced reindeer,
And he’ll be kitted out, in personal protective gear.
His sleigh will be sanitised, and wiped thoroughly clean,
It will sparkle and shine, fit for a queen.

For a while it seemed gifts would be delivered by drones,
Without clearance to travel, Santa was to be replaced by drop zones.
The Christmas supply chain, held together by the elves,
They did a marvellous job, so we can enjoy our festive selves.

But before letting down our hair to celebrate another year,
Let’s remember those who suffered, and those no longer here.
Many succumbed to COVID, the pandemic’s tragic cost,
Celebrating Christmas without loved ones, makes us feel lost.

Infection rate suppression, remains the name of the game,
Until we defeat COVID, life won’t be the same.
Vaccines are our best hope, to keep the virus at bay,
Be sure to get a jab, so the world can come out and play.

Pfizer, Moderna, AstraZeneca, each a household name,
They’re also scientific heroes, a virus they did tame.
Prevention measures remain important, they’ve acted as a tether,
The dream of unrestricted movements, requires us to work together.

Christmas must not be, a super spreader event,
Let’s do the right thing, another outbreak to prevent.
In this season of goodwill and kindness to others,
Be on your guard, protect our sisters and brothers.

For now our thoughts turn to the season of goodwill,
And the excitement that comes from stockings to fill.
It won’t be long before Santa’s on his way,
If you listen carefully, you’ll soon hear his sleigh.

As I sign off for Christmas, I thank all readers of this blog,
I hope my fortnightly posts have left you agog.
May the spirit of the season fill your home with cheer,
As I say “Merry Christmas to all and to all a good New Year.”

Before you go …
This is my final blog post for the year. I hope that I’ve kept you informed and entertained during 2021. I’m taking a short break from my blogging duties and will be back on-line on Sunday, 30 January 2022. Have a great New Year.

Regards

Paul J. Thomas
Chief Executive Officer
Ductus Consulting

Behind the scenes in the life of a blogger

Photo: Sean Boyd/In the Frame Productions
PERSONAL INSIGHTS

In the few short moments that we have together as you read this post, may I begin by thanking you for following my blog during 2021. In the lead up to Christmas, people give shout-outs to loyal clients and I wanted to let you know how much your continuing patronage of Elephant in the Room means to me.

The public comments and private feedback that I receive inspire me to continue as a blogger, and to work hard to curate great content – delivered straight into your inbox. I have a loyal community of readers who click-on each fortnight to view the latest post that I have published in cyberspace.

In our rapidly changing digital world, we must always be learning, which is why the best blogs provide information that help people in search of answers. Lifelong learning is now seen as an economic imperative and well-crafted blogs can assist online knowledge seekers.

This blog is a place for reasoned argument supported by corroborating evidence to give you a clear understanding of the forces shaping our world. My blog brings readers face-to-face with the issues that are shaping politics, impacting economies, transforming societies, and driving technology.

It is my enduring hope that this eclectic mix of topics will pique your interest and encourage you to read more extensively for yourself. Nelson Mandela believed, quite rightly, that “education is the most powerful weapon which you can use to change the world”.

All posts published under the Elephant in the Room banner are designed to be interesting and educational. They are replete with content which is topical and open to debate and discussion. I do my best to present both sides of an argument before outlining my own position on contentious issues.

While I’m not a journalist, I’m aware that a basic tenet of fair journalism is captured in the Latin phrase audi alteram partem meaning “let the other side be heard as well”. That maxim requires that any report should be balanced and fair towards all parties.

Unlike most blogs, I don’t focus on a single niche topic (e.g., dog training, gardening tips, and so on). Rather, I deliberately cast a broad net and publish posts that are wide in sweep – but that does not mean my blog is a hodgepodge of anything that interests me.

The assorted topics that I cover are grouped under four umbrella categories – Political, Economic, Social, and Technological. These categories work in unison to provide readers with fresh perspectives on the interplay between a range of PEST issues which are of national and international significance.

Elephant in the Room shines a light on some of humanity’s biggest challenges. In a world which is increasingly interdependent, the subliminal message in many of the posts is that we need to reframe our thinking and see ourselves as global citizens working together to create a more harmonious society.

The posts are deliberately designed to make you think as they tangle and weave through disparate but connected topics. By joining the dots, you will gain a helicopter view of where individual disciplines intersect and overlap, thereby enabling you to see more creative solutions to contemporary problems.

For my part, I have an inquiring mind and am always imagining how the world could be a better place. That’s why one of my all-time favourite quotes is by Robert Kennedy: “Some men see things as they are, and say ‘Why?’ I dream of things that never were, and say ‘Why not’”.

Each post ends with a pithy one-liner, often in the form of an aphorism. Aphorisms are pointed, witty statements which express a general truth and are sometimes paraphrased quotes. My closing one-liners are designed to pack a punch and leave you pondering.

Blogging helps me keep up with what’s happening in the world. It’s also a great way to become a thought leader, but it does require some effort. Unless you are a walking encyclopedia, most posts require you to conduct research and check facts and this increases your understanding of an issue.

When it comes to blogging, content is king and the seed of an idea for a post can come from anywhere. Some of the articles that I have written germinated when I grew curious about a subject and decided to explore it. Others have been penned in direct response to a contemporary issue.

Regardless, this blog has provided me with a creative outlet in which to share my ideas and opinions. In the process, it has enabled me to create a professional portfolio of “short papers” on important topics. This has required me to distil a lot of information into coherent and cohesive arguments.

The golden rule of blogging is that you have to be authentic as it’s an up close and personal writing medium. So, my relationship with my audience is built on being open, transparent, and factual. My blog is an online extension of my true personality – a real version of my “doubting Thomas” self.

I’m always intrigued as to what subject matter piques the interest of my readers. I still can’t explain what makes certain posts more popular than others. The reality for all bloggers is that some posts rank higher than others on Google and attract more social shares and “likes”.

The biggest thing that I have learned in researching and writing blogs is how often supposed experts are wrong. “Experts” who appear on television, get quoted in newspapers, and speak at conferences are often no better than the rest of us when it comes to the risky business of predictions.

I’m deeply indebted to my behind-the-scenes webmaster, Kieran Weston. Kieran is a family friend and one of nature’s gentlemen. He meticulously uploads and publishes each post and professionally maintains the blog site. He is a talented executive and web designer and I salute his unfailing support – on a voluntary basis.

Someone else who deserves praise is my wife, Beverley. She proofreads each post before publication and has developed an eagle eye for spotting grammatical and typographical errors. Beverley is also a volunteer but extracts payment in other ways! I have made a rod for my own back by encouraging her to point out my mistakes – which she happily does!

■      ■      ■

This post is my penultimate missive for 2021. In reflecting on the year that was, humanity faced looming threats and some hard truths. Yet, despite the dire warnings of the headline grabbing doom-and-gloom merchants, we are still here. COVID-19 did not wipe us out, China did not start a nuclear war, and America did not implode. Even the Tokyo Olympics went ahead!

My next blog post on 19 December will be the final one published for 2021 and will take the form of a Christmas parody. It will be set to the rhyme scheme of Clement Moore’s classic poem, The Night Before Christmas. It will broadly imitate the style and form of Moore’s original lyric while addressing a different subject matter – a look back at the biggest news story of the year, COVID-19.

As we approach the season of goodwill to all, my Christmas wish is that we reflect as a nation on all that is good about Australia. In truth, we have little to complain about. There may be a place where the grass is greener, but in all my travels, I am yet to find it. May peace and happiness be yours during this holiday season.

Have a sparkling New Year!

Regards

Paul J. Thomas
Chief Executive Officer
Ductus Consulting

Why the world has been disjointed in managing COVID-19

Source: OECD
POLITICS OF FIGHTING A PANDEMIC

Around the world, the coronavirus has put multi-level governance systems under unprecedented pressure. It has exposed the immense challenge of developing a collective and coherent response to a public health crisis when power is dispersed. The virus is a shared external threat, yet – in many democracies – governments at national and subnational levels have failed to confront the virus as one team, united against a common and formidable enemy.

At the height of the pandemic in Australia and other jurisdictions, political posturing and jousting saw politicians at different territorial tiers work against each other resulting in fragmented and muddled policy responses. In some cases, critical relationships turned toxic as political leaders – in search of scapegoats for rising deaths and infections within their respective geographic patches – played the blame game, attacking opponents and causing an escalation of tensions.

In an attempt to shut out COVID, many national governments rushed to close their external borders to foreign nationals. In contrast, only a handful of countries, including Australia, sealed their internal borders by ring-fencing entire states. The extraordinary decision to impose state border restrictions barring entry to other Australians was made by state premiers against the wishes of the Prime Minister, Scott Morrison.

When the pandemic took hold in February 2020, the World Health Organisation (WHO) advised against the closure of even international borders, warning that restrictions could “have negative social and economic effects on the affected countries”. The WHO also declared that “restricting the movement of people and goods during public health emergencies is ineffective in most situations and may divert resources from other interventions”.

It’s a natural human reaction to pull up the drawbridge when under attack, and countless politicians did this in an effort to halt the spread of the virus. Still, many experts believe that border closures were of little benefit in containing the virus. “I think they’re mostly useless, to tell you the truth,” said Ira Longini, a professor of biostatistics at the University of Florida who has studied the effects of restrictions.

Controlling a pandemic requires effective and integrated leadership at all levels. Yet, in Australia, securing a nationally consistent approach to key issues including schooling, lockdowns, border closures, and vaccinations proved elusive. Federal and state governments expressed divergent viewpoints, leaving citizens confused. States set their own agendas and refused to let the federal government call the shots.

In a crisis, words matter and politicians across the globe dialled up the rhetoric on the need to protect national (country) and subnational (regional) borders. Australia’s political leaders did likewise with some state premiers resorting to a discourse combining fear and tribalism. Humans regress to tribalism when afraid – it’s the biological loophole that politicians of all political persuasions have long used to tap in to tribal instincts.

Political tribalism is about identities and Aussies not only see themselves as Australians but also as members of a state tribe, and this begets proud declarations such as “I’m a Victorian”. At its extreme, tribalism means that the tribe never concedes an inch to other tribes. It’s an “us versus them” mentality which saw some state premiers frame messages around the need to “protect Queenslanders” and “isolate Western Australians” from other Aussies.

When announcing his decision to segregate his state from the rest of Australia, the WA Premier, Mark McGowan, stated that: “In effect, we’ll be turning Western Australia into an island within an island – our own country”. This sort of parochial decision-making should not come as a surprise – all politicians do it. Pandering to the immediate demands and desires of voters is the classic way to get elected/re-elected.

Consequently, Australia’s states and territories displayed almost unprecedented independence as they responded to the needs of their populations/tribes. Throughout the pandemic, premiers were not afraid to go it alone if they felt that the PM’s national strategy was not in the best interests of their “tribal constituents”.

Tribalism is also defined as a “blind loyalty group” and the local-town pitch of some premiers made their citizens fearful and insular. Moreover, the rabble-rousing by premiers fuelled political rivalries between state-based tribes. To quote the opinion editor at The Guardian Australia:

It is astonishing to witness the “border wars” as people have become warriors for their state and developed particularly strong parasocial relationships with their premiers along the east coast of Australia. It has featured in Western Australia, Tasmania and South Australia too but is most venomous in NSW, Queensland and Victoria.

Embarrassingly, the childish bickering between the states was reported in no less than The New York Times under the banner headline: “Australia’s States Are Feuding Like Siblings. What Else to Do but Laugh?” The January 2021 article went on to say:

In Western Australia, which has a long history of flirting with secession, Premier Mark McGowan, its top official, had an approval rating of 89 percent a few months ago after going further than any other leader with restrictions and rhetoric suggesting that Australians from other states were diseased threats to stability. He is expected to be re-elected in a landslide in March.

That prediction proved to be correct – McGowan was electorally rewarded for his tough stance on border restrictions, achieving a crushing victory at the ballot box. His promise to continue providing a border security blanket to protect the WA tribe from COVID-19 was extremely popular at a state level but divisive at a federal level. McGowan’s decision to retreat behind borders is an example of a harmful “beggar-thy-neighbour” policy.

Beggar-thy-neighbour policies were also evident globally, with many world leaders adopting a “my-country-first” approach to the pandemic. As with subnational governments, this resulted in national governments also pandering to their electorates. This was most evident in the rush by first-world nations to buy-up the majority of the world’s supply of vaccines to the detriment of poorer nations.

As I explained in a previous post, the WHO labelled such blatantly inward-focussed behaviour as “vaccine nationalism”. In fairness to national leaders, their nationalistic stance was driven by their respective citizenry who expect their elected officials to look after them first and foremost. As every president and prime minister knows, their party’s fortunes depend upon giving the majority of people what they want.

It’s axiomatic that politics, like economics, is driven by self-interest – the selfish ambitions of politicians (personal advancement) and the self-centeredness of voters (what’s in it for me?). Given this dynamic, it’s clear that (a) at a national level, domestic political goals will invariably be placed above those beyond national borders and (b) at a subnational level, regional goals will invariably be placed ahead of national goals.

The only governance organisation that has had a global focus throughout the pandemic is the WHO. It warned national and subnational governments that a “whole-of-government, whole-of-society” approach was necessary to crush the virus, but its pleas fell on deaf ears. The harsh reality is national and subnational governments will always focus on their respective constituents first and echo back the concerns of their electorates.

I have long maintained that Australia is over-governed and that we should eliminate the states. I also hold the view that individual countries are ill-equipped to deal with global issues like climate change and pandemics and that we need to move to a new form of global governance. I am absolutely confident that neither of these changes will happen in my lifetime!

Meantime, I believe that the world would be a better place if we acted like global citizens. To paraphrase John F. Kennedy’s famous line:

Ask not what the world can do for you, but what you can do for the world.

Regards

Paul J. Thomas
Chief Executive Officer
Ductus Consulting

Is the era of the specialist over?

Source: thereluctantcfo.com
BECOME A DEEP GENERALIST

In 2018, the world held its collective breath as two Australian doctors spearheaded the rescue mission of 12 school boys and their soccer coach who were trapped underground in a flooded Thai cave. Both Aussie rescuers are proficient medicos and adept divers and it was this atypical combination of skills that made the duo perfect for the daring operation.

Research has long shown that we can all gain from spending time outside of our specialism. With reference to the cave rescuers, they have formal training and acclaim in two unrelated domains – medicine and cave diving – and this qualifies each of them to be called a polymath*. The word polymath is a 17th century Greek term which describes a person with “many learnings”.

Throughout history, many notable individuals have pursued multiple interests. Albert Einstein was an accomplished violinist as well as a physicist. Leonardo da Vinci was an artist, inventor, scientist, architect, and engineer. Thomas Edison was a prolific inventor, entrepreneur, poet, and writer. The world’s most intriguing Renaissance men were all polymaths or deep generalists.

The label “polymath” is often applied to Elon Musk as he excels in multiple fields and has used his cross-discipline expertise as a physicist, engineer, economist, and entrepreneur to tackle some of society’s most pressing challenges. He has built three multibillion-dollar companies in three disparate industries – aerospace (SpaceX), automotive (Tesla Inc.), and energy (SolarCity). But that’s not all!

In 2016, Musk co-founded a mind-computer interface company (Neuralink Corp.) which is developing brain implants that can communicate with computers. In the same year, he started a tunnel construction business (The Boring Company) to create fast-to-dig transportation tunnels. Musk also came up with the idea for an ultra-high speed, futuristic transportation system (The Hyperloop).

Throughout his life, Musk has displayed a relentless pursuit of knowledge and an unrivalled talent for applying his learnings across a range of industries. He has been called the quintessential modern polymath. His world-changing intellect has become a symbol of the power of being an expert generalist with the ability to generate breakthrough insights and innovations.

Yet conventional wisdom still frowns on being a “jack-of-all-trades, master of none”. From the time we enter school, we are constantly encouraged to specialise by choosing a clear path and then sticking with it. And once we enter the workforce, the pressure to specialise is ever present. Being a generalist has long been seen as the road to mediocrity.

Paradoxically, research shows that people with too many interests are more likely to succeed. This certainly holds true for the founders of five of the largest companies in the world – Bill Gates (Microsoft), Steve Jobs (Apple), Warren Buffett (Berkshire Hathaway), Larry Page (Google), and Jeff Bezos (Amazon). All are polymaths who follow the 5-hour rule (minimum learning time each work week).

Polymaths see the world differently and make connections that are otherwise ignored. A case in point is Francis Crick who discovered the structure of DNA. He began his scientific career in physics and later made the transition in to biology. Crick claimed that this diverse background gave him the confidence to solve problems that other biologists couldn’t.

Many of the world’s other great inventions also arose as a result of multifaceted thinking. Nikola Tesla was a pioneer in many fields but is most remembered for inventing the radio. In doing so, he drew on his skills as an electrical engineer, theoretical physicist, mathematician, and futurist. Elon Musk’s electric car company is named after Nikola Tesla.

Even though the world remains obsessed with specialisation, the evidence for deep generalists is growing. In his book, Range – Why Generalists Triumph in a Specialized World, David Epstein examines the world’s most successful individuals across a range of human endeavours. He discovers that in most fields – especially those that are complex and unpredictable – generalists, not specialists, are the ones who excel.

Epstein reports that when researchers study great innovators, they typically find “systems thinkers” with an “ability to connect disparate pieces of information from many different sources” and who “read more than other technologists”. Simply put, generalists invariably do better than specialists in putting two and two together across domains.

Charles Darwin is considered by Epstein to be the ultimate example of someone whose breadth of training enabled him to remain open-minded and innovative. Prior to sailing to the Galápagos Islands, Darwin studied natural history, medicine, theology, and geology. This cross-training enabled him to build the intellectual firepower that he would later need to overturn centuries of dogma.

The Digital Age has made it easier for us to become polymaths. Today, information is everywhere, and more often than not, it’s free. Wannabe polymaths can become proficient in multiple fields by allocating at least one hour per day for deliberate learning and reading. The one habit that all high-performers share is reading lots of books across various disciplines.

My desire to continually learn new things and improve my knowledge is one of the reasons I maintain a blog. Without exception, the research I undertake in writing each post helps broaden my horizons and aids my self-development. Moreover, learning keeps my brain active and stimulated and this (hopefully!) helps boost my cognitive health.

For readers of this blog, my posts are deliberately designed to make you think, as they tangle and weave through disparate but connected topics. By joining the dots, you will gain a helicopter view of where individual disciplines intersect and overlap. And by cross-pollinating ideas from a range of fields, you will be able to make new connections and see more creative solutions to contemporary problems.

Notwithstanding this, Western educational systems still lean towards deep specialisation, which is why UK researchers argue that we need a radical shake-up of school curriculums to ensure arts and sciences are no longer taught separately. Educational experts believe that teaching children to think like Leonardo da Vinci would better prepare them for tackling complex issues.

When it comes to tertiary education, it has long been my contention that universities around the world will increasingly be challenged to turn out graduates with broader interdisciplinary degrees. The answers to the big global issues we face – like climate change – cannot be found within traditional single disciplines such as economics or science or politics on their own.

For this reason, I believe that one subject that should be embedded in most university degrees is the study of biomimicry. Biomimicry is the art and science of emulating nature’s best biological ideas and applying these solutions to product design, architecture, engineering, technology, business, and medicine. Biomimicry is relevant in every sector of society.

Velcro is probably the best-known example of innovation inspired by nature. The product’s inventor, George de Mestral, stumbled upon the idea by examining how burrs stuck to the hair of his dog. By mimicking the strong attachment forces of the burrs’ small hooks, he was able to develop Velcro straps and fasteners.

Similarly, Airbus observed how sea birds sense gust loads in the air with their beaks and adjust the shape of their wing feathers to suppress lift. As a result, Airbus installed probes on its A350 aircraft which detect gusts ahead of the wing and deploy moveable surfaces for more efficient flight. Airbus engineers continue to study the natural world for modern aircraft design solutions.

Mother Nature is by far the smartest “person” I know. She is the ultimate polymath and genius and we humans can learn much from her. She has been giving lessons in design and solving problems for billions of years, but only in recent times have we started “enrolling” in her classes. Using nature as a mentor, professionals from a range of fields are now studying biomimicry, but more of us need to look to nature for creative solutions.

■      ■      ■

It’s never too late to pick up a new area to add to your repertoire of skills. If you can combine unique skills in creative ways, you may well be one of tomorrow’s great problem-solvers and innovators. In an era of rapid-fire technological and social change, we all need to embrace our inner polymath because we are more than the sum of our parts.

May polymaths inherit the Earth.

*Some academics argue that only individuals proficient in three disparate areas can call themselves polymaths.

Regards

Paul J. Thomas
Chief Executive Officer
Ductus Consulting

Are we living in an age of ignorance and stupidity?

Source: Eudaimonia and Co.
FOOLS ARE EVERYWHERE

Uninformed voters repeatedly elect politicians who are demagogues and incapable of delivering on their promises. Anti-vaxxers fervently oppose immunisation and base their denunciation on fake news and conspiracy theories. Climate change deniers doggedly undermine scientific experts and cast doubt on well-established findings and conclusions.

The world is fast becoming fact-phobic and is awash in wilful ignorance. A growing number of people are rejecting science and expertise in favour of junk news, with online users an eager audience for gibberish. The line between fact and fiction has shifted and – while questioning is fine – social media echo chambers have turned healthy scepticism into unhealthy paranoia.

The Internet was supposed to spur universal enlightenment; however, it’s taking us back to the Dark Ages. We know more but understand less because the social media algorithms which feed us information are based on our desire to hear only one side of every story. That’s the side which confirms what we already believe and this strengthens the radical polarisations which divide society.

Everything, it seems, is up for debate – even reality itself. During his presidency, Donald Trump made alternative facts a way of life and took the degradation of the truth to new lows. The twice-impeached president peppered his time in office with a barrage of falsehoods and misleading statements and left a legacy of shameless, blatant lies.

Around the world, people viewed Trump’s outrageous fabrications with disbelief and disdain – but not his credulous supporters. Over 72 million Americans voted for Trump and swallowed the egregious claims that he made over four tumultuous years. As noted by Nobel prize-winning economist, Paul Krugman, Trump empowered America’s “anti-rational streak”.

While Trump is a compulsive liar, his loyalists are compulsive believers and believers enable liars. Many people have argued that Trump’s supporters were insane for embracing his many deceits, with the late Sen. John McCain claiming that Trump “fired up the crazies”. Others contend that the effusive admiration for Trump was due to the president’s pathological appeal.

This explanation aligns with an arm’s length diagnosis of Trump by forensic psychiatrist, Bandy Lee. In her book, Profile of a Nation: Trump’s Mind, America’s Soul, Dr Lee helps us understand the Trump presidency from a mental health perspective.

Dr Lee, who is also president of the World Mental Health Coalition, was interviewed by online magazine, Scientific American, following the release of her book. When asked why people are attracted to Trump, she answered that it was due to two major emotional drives: narcissistic symbiosis and shared psychosis.

Narcissistic symbiosis refers to the developmental wounds that make the leader-follower relationship magnetically attractive. The leader, hungry for adulation to compensate for an inner lack of self-worth, projects grandiose omnipotence – while the followers, rendered needy by societal stress or developmental injury, yearn for a parental figure. When such wounded individuals are given positions of power, they arouse similar pathology in the population that creates a “lock and key” relationship.

Simply put, the president’s mental health affected the mental health of Americans. His narcissism was like a contagion which spread through the population and infected millions of uneducated (some say, “stupid”) voters. While democracy is supposed to enact the will of the people, many of Trump’s followers had no clue what they were doing.

Trump proved that doing or saying unintelligent things is no barrier to political success. That a diabolic charlatan was even elected as the leader of the free world is a damning indictment on the American electorate. Notwithstanding the “shared psychosis” explanation, Trump’s mass appeal remains incomprehensible to many, particularly to those of us outside the USA.

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It’s said that we are living in a post-truth world. The Oxford dictionary defines post-truth as “relating to or denoting circumstances in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief”. Post-truth includes forms of public discourse colloquially referred to as “bullshit” and has given rise to the phrase, post-truth politics.

Of course, it’s not just in politics that “Homo stupiens” cannot tell the truth from the untruth. In seemingly all walks of life, the world has become untethered from reality and lost its mind. We are in a battle between logic and emotion – those who think with their head and those who know with their heart. America, in particular, has descended into Fantasyland according to author Kurt Andersen.

Inspired by the unlikely accession of Donald Trump, Andersen published Fantasyland: How America Went Haywire. Shortly before the book’s release, Andersen penned an article for The Atlantic in which he lamented that America had gone “overboard” in “letting the subjective entirely override the objective; thinking and acting as if opinions and feelings are just as true as facts”. He went on to say that many Americans inhabit untrue realities as they:

… believe that the government and its co-conspirators are hiding all sorts of monstrous and shocking truths from us, concerning assassinations, extraterrestrials, the genesis of AIDS, the 9/11 attacks, the dangers of vaccines, and so much more.

According to Andersen, the great unbalancing and descent into full Fantasyland was the product of two momentous changes – one of which was the onset of the new era of information. Andersen notes that digital technology empowers real-seeming fictions.

Among the web’s 1 billion sites, believers in anything and everything can find thousands of fellow fantasists, with collages of facts and “facts” to support them. Before the internet, crackpots were mostly isolated, and surely had a harder time remaining convinced of their alternate realities. Now their devoutly believed opinions are all over the airwaves and the web, just like actual news. Now all of the fantasies look real.

Many people are know-nothings yet see themselves as know-everythings. This, as I explained in a previous post, is an example of the Dunning-Kruger effect which reveals the tendency for people to misjudge their abilities. It’s a cognitive disconnect which results in the skilled putting themselves down and the inept hyping themselves up.

All humans have blind spots, which is why many of us are oblivious of our own ignorance. We can believe things about our ability and knowledge that are just not true because – to be blunt – some of us are so dimwitted we don’t realise how dense we really are. This includes those who argue that the Earth is flat, Elvis is still alive and the Apollo 11 Moon landing was a hoax.

Humans are naturally drawn to wild conspiracy theories and they are more prevalent in times of crisis. The US elections and COVID-19 both provided fertile ground for alternative takes on reality – with disastrous consequences. Misinformation spurred the insurgent mob which swarmed the US Capitol Building and insidious false claims have underplayed the severity of the coronavirus pandemic causing unnecessary deaths.

Far-fetched theories threaten our democracy and safety, yet people latch on to them. Apparently, we are wired to be attuned to plots by the powerful who we fear are out to exploit us, but we mostly get “false positives” – conspiracies that don’t exist. Given this, it’s baffling to watch family and friends pass on such theories like they are gospel.

We had a good laugh when Trump suggested injecting bleach to clean out the coronavirus from the lungs, but that doesn’t mean it was a joke. What we face is not a laughing matter as conspiracy theorists are becoming more extreme, more violent, and more globalised. They are trying to disrupt our way of life, which is why their baseless theories have no place in serious conversations.

We all need a healthy dose of scepticism to make us less susceptible to fake news.

Regards

Paul J. Thomas
Chief Executive Officer
Ductus Consulting